How to Create Good Advertising

As you get ready to reach as many students as possible in the next couple weeks I wanted to give you some words of advice regarding advertising. You don’t have to be an amazing graphic designer (or have one in your ministry) to create high quality, effective advertising materials. So, as you get ready to […]

Immersion in a Culture Changes You

A couple weeks back I was reminded of a blog one of my friends wrote during our time in college together. As I read back through some of the posts it was fun to reminisce of our times together and remember all that God did during those years. I read through worship song lyrics we […]

Creative Events to Get Noticed

Last week I talked about Chick-Fil-A’s Cow Appreciation Day and how we can use similar tactics to get our name out on campus and reach more students. At the end of that post I promised I would share some unique ideas with you this week. So, without any further ado, here they are! Love is […]

Appreciating Cows and College Ministry

Two weeks ago people across the country created their best cow costumes to celebrate Cow Appreciation Day. It was restaurant chain Chick-Fil-A’s 8th annual event, which gives away a free meal to anyone dressed head to toe like a cow. The company that is known for their Eat Mor Chikin ad campaigns, leadercast events, and […]

Fall: A Time of Harvest

My wife and I moved to Lima, NY to work with BASIC in 2009. It’s a tiny town (really a village) with a population of just over 2,000. It’s funny how I never thought I’d live in a place smaller than the city I grew up in, which officially has a population of 18,000. Now […]

Two Universities Institute Policy Affecting Campus Ministry

I wanted to take a break this week from what I normally write to call your attention to two situations that have taken place on college campuses over the last 6 months that could greatly influence the future of campus ministry. Both Vanderbilt University and the University at Buffalo have made policy decisions that effect […]

Thinking for the Future

As BASIC has been growing over the last couple years we’ve found ourselves asking some important questions as we think about the future. Obviously none of us can accurately predict the future, only God knows what the future holds. However, I think there are ways we can prepare our ministries for the future. By now […]

The Freedom of Community

I’m on vacation this week, so here’s a post I wrote back in February for the Reaching Campus blog. During my few years in college ministry I’ve quickly learned the importance of developing a strong community within the different groups of students my wife and I have worked with. We’ve seen the most students reached […]

Opportunities Disguised As Obstacles

I read this blog post a little while back and the opening sentence really stood out to me. The author shared the quote, “We have a choice. We can minister in the world we wish we had. Or, we can minister in the world we do have.” As I’ve talked about planning and thinking about […]

Bringing Back Alumni

How often do we stay connected with students who were in our BASIC ministry after they graduate? The transition to life after school can be a difficult one and the best way for students to prepare is to hear from people who have graduated and are still living for Christ. So, this week I wanted […]